Cadbury Gems announces the debut of an NFT series for a great cause

Cadbury Gems joined the NFT market with their advertising launch, delivering a one-of-a-kind selection. The effort is known as the Junior NFT initiative, and even the chocolate company has chosen to employ blockchain technology for a positive reason.

Children’s drawings will be converted into NFTs via the GuardianLink blockchain platform. Cadbury Gems is making its first entrance into the NFT market. Furthermore, Cadbury has partnered with a charity called Save The Children to donate the sale proceeds of NFTs to deserving kids.

A kid’s gallery

This effort attempts to help kids attend classes by providing them with teaching programs and any other assistance they may require. Users should purchase NFTs with fiat currency. Beginning in the middle of July, families may upload their child’s drawings to the website. Sandeep Nailwal, the creator of Polygon, shared his delight on Twitter.

Parent-submitted artworks would be showcased inside an online catalog for their kids. Consequently, buyers may view an interactive collection of digital gems created by Cadbury Gems. Customers can then acquire NFTs using fiat currency. Afterward, the NFTs would be kept in their corresponding wallets when the deal closes.

Cadbury Gems created this promotion not only to capture the attention of younger generations but also to support children in moderate households in receiving the necessary education and assistance. Its GuardianLink system will offer the NFTs available to buyers willing to buy and trade them.

The Mondelez ad is important to Save The Children because schooling and emotional assistance are both important components of their programs. According to Riaz, the head of Resource Mobilisation in Save the Children across India, their program seeks to offer kids a feeling of happiness and motivate them to participate in safeguarding the children’s rights throughout society.

GuardianLink, established in 2016, is a leader within the blockchain and the NFT industry, having built its validity system, Omni Blockchain. In addition, the business has created Anti. Rip as well as Wallet—cipher solutions. GuardianLink has a solid history of sustainability, usability, and flexibility using these platforms. Furthermore, the organization has assisted in introducing numerous noteworthy NFT designs across India. It contains the broadest range of Amitabh Bachchan NFTs.